Newsroom
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Mindshare Deploys Private Marketplace to Drive Media Dollars to LGBTQ Publishers
Read moreSKYY Vodka’s media agency, Mindshare, develops a specific private marketplace to reverse a rising issue facing LGBTQ publishers in a new wave of digital censorship.
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How the Video Game Market Can be a Winning Proposition for Your Brand
Read moreKieley Taylor, Global VP of Social, discusses video gaming and how it could be the next thing advertisers should consider.
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“Hurry Up!” GroupM’s Matt Sweeney Urges Broadcasters to Migrate to CTV
Read moreIn this video interview with Beet.TV, GroupM chief investment officer says connected TV has reached a tipping point – and broadcasters need to go faster.
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GroupM’s Christian Juhl in the C Space Studio
Read moreGroupM Global CEO, Christian Juhl, was interviewed by the C Space Influencer Studio at CES 2020.
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Diversity Inherent In Addressable TV: Finecast’s Harcus
Read moreFinecast UK MD Harry Harcus discusses diversity in addressable television in this video interview with Beet.TV.
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GroupM’s Wieser: Political Advertising Will Be a $10 Billion Business in 2020 with Most Going to TV
Read moreBrian Wieser, global president of business intelligence at GroupM, predicts that political advertising in the US will spike to $10 billion in 2020, a 45% increase from 2018.
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Why Integrating Search and Social is Smart Marketing Strategy
Read moreKieley Taylor discusses why integrating search and social is a smart marketing strategy in a byline within The Drum.
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GroupM’s Big New Reorganization
Read moreMediapost reported that GroupM’s “newly minted” global CEO, Christian Juhl has moved swiftly to put his “stamp” on the organization.
