Newsroom
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Why 2018 Was Such a Banner Year for Essence, Adweek’s Breakthrough Media Agency of the Year
Essence is named AdWeek's Breakthrough Media Agency of the Year in 2019.
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GroupM John Montgomery: Brand Safety Is Better, Prices Must Reflect That
Two years after the world’s biggest advertiser lit a fire under a litany of digital advertising supply chain concerns, the world’s biggest ad buyer says things have improved.
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GroupM Susan Schiekofer: How GroupM Counsels News-Averse Brands
Do advertisers have a moral duty to continue spending in news organizations? And what kind of effectiveness can they find there?
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GroupM Brian Wieser: Agency Growth Lays Ahead
What changes when “the most-quoted in advertising” goes in-house? Not much, says Brian Wieser.
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How GroupM Created an Office in World Trade Center for Nine Different Companies
How do you build one office space for nine separate companies?
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What Global Advertisers Need to Know About Asian-Pacific Markets in 2019
Did you know hotels with casinos are prohibited from advertising in China?
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Essence Names Tim Irwin as EMEA CEO
Essence has promoted Tim Irwin to be chief executive in Europe, the Middle East and Africa.
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MediaCom Deirdre McGlashan: The Questions Marketers Should Be Asking About Their AI
A memo to marketers: artificial intelligence is only as good as the engineers who created it.