Newsroom

GroupM continues to be ranked as the world’s leading media agency group, retaining the top spot in COMvergence’s 2021 Full Year Global Billings Report. As calculated by COMvergence, an independent and international research bureau measuring the performance of major global ad and media agencies, GroupM finished 2021 with $61.6 billion in global billings — an increase of 15% over 2020 — to retain 30% market share. Mindshare and MediaCom occupied two of the top three agency results, finishing the year second and third, respectively. 

GroupM EMEA CEO Demet Ikiler sits down with Campaign Middle East to discuss ways to lift women up, and other ways to make the industry existentially better.

GroupM Canada today announced their plans to launch a Black and Diverse media commitment that endeavors to have their clients pledge 2+% of their media budgets to Black and diverse media platforms, creators, and audiences in Canada. A similar pledge launched in the U.S. just last year and the company saw tremendous interest support from their client base with 20+ clients signing on out of the gate and more committing since. 

In her first visit to the GCC since she was promoted to EMEA CEO of GroupM, Demet Ikiler discusses her (relatively) new role and being a woman in and of power.

We need to preserve our ability to respectfully disagree, for the sake of better creativity.

Advertisers are facing increasing pressure from consumers who feel duped and manipulated by social media platforms, says Christian Juhl, the global CEO of media investment company GroupM.

LaToya Christian, managing partner, strategy and analytics at GroupM, shares how purpose-driven marketers can change the industry for the better.

Krystal Olivieri, GroupM's SVP, Global Data Strategy and Partnerships, is featured as an indispensable executive in The Adweek 50: Media, Marketing and Tech Leaders Who Delivered the Goods Despite Trying Times.