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GroupM Surpasses Goal to Double Media Investment Through Dedicated Women’s Sports Marketplace
GroupM Surpasses Goal to Double Media Investment Through Dedicated Women’s Sports Marketplace
GroupM Elevates Richard Hartell to CEO of EssenceMediacom U.S.
GroupM Elevates Richard Hartell to CEO of EssenceMediacom U.S.
GroupM and SeenThis avoid over 230 tonnes of carbon emissions in first year of global partnership
GroupM and SeenThis avoid over 230 tonnes of carbon emissions in first year of global partnership
  • Organizations Need to Make Diversity and Inclusion a Fundamental Part of Their Culture
    Organizations Need to Make Diversity and Inclusion a Fundamental Part of Their Culture

    Demet İkiler joined a panel discussing gender mainstreaming in business and human rights and gave key messages to the business world.

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  • GroupM Partners with Hogarth Worldwide to Launch a Global Addressable Content Practice
    GroupM Partners with Hogarth Worldwide to Launch a Global Addressable Content Practice

    GroupM, WPP’s media investment group, today announces a global partnership with WPP sister agency Hogarth to launch an Addressable Content Practice (ACP)—a global performance media collaboration.

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  • Priti Murthy Joins GroupM As President, GroupM Services India
    Priti Murthy Joins GroupM As President, GroupM Services India

    GroupM India today announces the appointment of Priti Murthy as President, GroupM Services India. In her new role, Priti would also be part of the GroupM India Executive Committee.

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  • GroupM Adds Acceleration™—a Dedicated Google Marketing Cloud Consulting and Certified Sales Partner Practice—to its Global Offering
    GroupM Adds Acceleration™—a Dedicated Google Marketing Cloud Consulting and Certified Sales Partner Practice—to its Global Offering

    GroupM, WPP's media investment group, announces that Acceleration, an established data and technology Google consultancy and certified sales partner, joins GroupM.

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  • Influencer Marketing Will Be INR 900 CR Market in India By The End of 2021
    Influencer Marketing Will Be INR 900 CR Market in India By The End of 2021

    INCA, GroupM’s brand-safe influencer and content marketing solution unit and exchange4media Group today announced the release of The India Influencer Marketing Report.

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  • MMA, GroupM and Amazon Advertising Launch Festive Season Playbook
    MMA, GroupM and Amazon Advertising Launch Festive Season Playbook

    MMA, GroupM and Amazon Advertising have launched the ‘Decoding Consumer behavior and Winning the 2021 Festive season’ Playbook, a handbook for marketers on expected consumer sentiment along with recommended strategies for Diwali this year.

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  • Rural India Positive About Economic Recovery: Kantar and GroupM Dialogue Factory Rural COVID Barometer Report
    Rural India Positive About Economic Recovery: Kantar and GroupM Dialogue Factory Rural COVID Barometer Report

    Kantar, the world’s leading evidence-based insights and consulting company along with GroupM’s rural and experiential marketing unit- Dialogue Factory today unveiled the 2nd edition of the Rural COVID Barometer Report.

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  • Online Shoppers in India expected to reach 500M by 2030: says Modern Marketers Guide to Connected Consumer Journeys by MMA and GroupM
    Online Shoppers in India expected to reach 500M by 2030: says Modern Marketers Guide to Connected Consumer Journeys by MMA and GroupM

    MMA India, a part of MMA global the world’s leading not for profit marketing trade body with a heightened focus on the future of marketing along with the AMMP Council and GroupM India, today launched an industry playbook titled ‘Modern Marketers Guide to Connected Consumer Journeys’.

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