Newsroom
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GroupM and Tencent Marketing Solution Launch Global Joint Business Partnership at Cannes Lions
During the 70th Cannes Lions, Tencent Marketing Solution amplified its strategic collaboration with GroupM on a global scale.
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GroupM Motion Entertainment Expands North American Footprint with Launch in Canada
GroupM, WPP’s media investment group, today announced the expansion of GroupM Motion Entertainment into Canada to deliver premium entertainment and bespoke brand opportunities to partners and clients under the leadership of Daniel Mekinda.
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GroupM Elevates Samantha Bukowski to Lead Unified Commerce Capability Inside GroupM Nexus
GroupM has announced the elevation of Samantha Bukowski to lead GroupM Nexus Commerce, GroupM’s newly unified commerce capability inside GroupM Nexus.
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WPP Joins Media Freedom Cohort to Support Independent Journalism
WPP, supported by its media investment arm GroupM, has joined the Media Freedom Cohort, established during President Biden’s 2021 Summit for Democracy to advocate for free and independent media worldwide.
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WPP Acquires Data-Driven Influencer Marketing Agency Goat
WPP has announced the acquisition of Goat, one of the world’s leading influencer marketing agencies, which will join GroupM and merge with INCA.
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GroupM Expands Media Inclusion Initiative To Include Five Percent Pledge For Black, Hispanic, AAPI, & LGBTQ+ Communities
GroupM announced the expansion of its Media Inclusion Initiative (MII) to include a 5% pledge to allocate spend across Black, Hispanic, AAPI and LGBTQ+ owned and/or focused media.